Grammy-nominated David Crowder*Band Shines!

When David Crowder*Band’s  self-made new music video for “SMS (Shine)” debuted in October, it definitely did shine.



That's because the video "stars" an unrivaled 700,000 LITE-BRITE ® pegs. It also features dancing monkeys, jumping frogs, and, of course, an appearance from the David Crowder*Band themselves.

The video portraying a love story made completely of LITE-BRITE ® pegs was done solely by hand. Even details such as the piano playing in the background and the monkeys beating a drum in perfect time was done free of digital affects and computer animation. It took 2,150 man hours, 1,200 LITE-BRITE ® images, 83 friends and 148 pizzas to complete the video.

 In December, the David Crowder*Band got the news that they were nominated for their first Grammy® in the “Best Rock or Rap Gospel Album” category. The 53rd Annual GRAMMY ® Awards will take place on Sun. Feb. 13, 2011 at 8pm ET/PT on CBS. The awards will be held in Los Angeles at the Staples Center.

The premiere of the music video came just days after the first ever “David Crowder*Band Fantastical Church Music Conference” attended by more than 2,000 people in their native Waco, TX. The conference’s stellar line-up included Louie Giglio, Rob Bell, Matt Redman, Francis Chan, Matt Maher, Jars of Clay, Leeland, Gungor, Derek Webb and more.

Want to know more about the making of this video? Check out the "making-of" videos here. 


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